Adeife Adeoye

B2B Freelance Content Writer + Strategist for SaaS & Tech Companies

Hi, I'm Adeife 👋🏽

I create product-led content - blog posts, long-form articles, and social media content- for SaaS & Tech companies like yours.

My goal is to help you maximize the value of your investment by delivering research-backed content that drives results. To achieve this, I dive deep into your business and become intimately familiar with your target audience, their pain points, and how your solution can help them. Armed with this knowledge, I create long-form content that expertly maps your solution to their problems, making it easier for them to connect with your brand and become loyal customers.

✍🏼 My Writing Process

👩🏼‍💻 My Work

dev.to • 19th December 2022

What is the modern data stack and why is it so important?

If you're in the tech or data space, you know the hype surrounding the "modern data stack" - everyone has been talking about it. I recently watched a YouTube Podcast on this topic, featuring the CEO of Faros AI, Vitaly Gordon, along with Lars Kamp, CEO of Some Engineering, and they talked about it at great length.

So what's the big deal with the Modern Data Stack? I’ll explain it to you here.

It's not uncommon for companies to track and store data using different SaaS tools or old-fashioned to

Future of SaaS • 6th October 2022

Competitive differentiation strategy: How to win in a hyper-competitive SaaS market

Competitive differentiation is a strategic positioning approach that helps buyers distinguish your business from similar competitors and give them a solid reason to choose you.

Seth Godin, an American author and former business executive, was right when he said,

Surprise and differentiation have far more impact than noise does.

I mean, there are over 16,000 SaaS companies in the US. So it’s not far-fetched to say that you’re not the only one offering your service. If you ask me, your prospect

Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog • 24th August 2022

SaaS Automation Tools: Best 15 Tools To Include in Your Stack

Are you wondering which SaaS automation tool to use for your business?

Though automation is essential for business growth, you should choose the right one that suits your budget and meets your requirements.

In this guide, you’ll learn about the best automation tools you should be using in your SaaS.
• SaaS automation is a way of making manual processes automated with the use of a SaaS service.
• Marketing automation can help you reduce time and effort on repetitive tasks, optimize workflow, an

Churn360 • 8th August 2022

10 Customer Retention Case Studies from Top Companies

Investing in customer retention techniques is one of the best ways to increase your company’s ROI without spending money on acquiring new customers.

But what are customer retention techniques, and how do you use them to increase customer retention? Keep reading to learn about customer retention techniques and get examples from well-known companies you can use to inspire your business.

Customer retention techniques are proactive approaches businesses use to nurture customer relationships. These

Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog • 7th June 2022

Product-Centric vs Customer-Centric: What’s the Difference

Product-centric vs customer-centric: which approach do you use for your SaaS business?

By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals.

In this article, we will examine product-centric vs customer-centric approaches and discover how to switch your SaaS business to a customer-centric approach.
• A product-centric company focuses its attention on the product regardless of the customers

Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog • 31st May 2022

How To Track and Optimize In-App Micro Conversion in SaaS?

When you think of micro-conversion, what comes to your mind?

As a SaaS marketer, you are probably thinking of the conversion of a visitor into a paying customer.

Paying and loyal customers are indeed the main goal for SaaS companies as it’s directly related to revenue. However, before a user becomes a paying customer, they must go through a series of small steps – such as visiting your pricing page, requesting a demo, completing a task in the checklist, discovering your features, etc.

These s

Thoughts about Product Adoption, User Onboarding and Good UX | Userpilot Blog • 30th May 2022

What Is Needs-Based Segmentation and How To Collect Data for It?

Segmenting your customers based on needs is highly effective as it allows you to form better relationships with users and provide a better experience for them.

Let’s jump in to see what needs-based segmentation is all about and how you can collect data for that to increase the growth of your business.
• Needs-based segmentation involves segmenting customers into groups based on their problems and needs.
• Adopting a needs-based segmentation approach leads to a clearer understanding of the marke

Userpilot Blog • 19th April 2022

12 Upselling Examples From SaaS Companies That Drive Growth

Looking for upselling examples that you can apply in your SaaS to drive growth with account expansion?

It’s NOT as simple as: “Hey, you bought this product. Why not go for this higher tier plan for $5 extra?”

Upselling for SaaS requires engaging with your users at the right moment with the right in-app message.

In this article, we'll go over what upselling and cross-selling are in SaaS companies, how to measure their success, and what are some of the best examples of upselling tactics to kick

✅ What I can do for you

📈 Results I've produced

My approach to content writing has always been focused on delivering meaningful value that meets the needs of the audience and aligns with their search intent. As a result of this strategy, many of my blogs have achieved high SERP rankings and attracted a significant number of backlinks and traffic. See for yourself - here's proof:

Work with me

My inbox is always open, you can contact me with the contact form here or with the details below:

Email: adeoyeadeife8@gmail.com

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